Mediaplanet and the Cleveland Clinic Join to Highlight Advancements in Health Care

As the number of Americans with complex diagnoses continues to climb, technological advancements offer us a more promising glimpse of the future.

Today, Mediaplanet announces the launch of “The Future of Health Care,” partnering with industry leaders to spread awareness about the exciting advancements in the field that promise countless benefits to both patients and professionals.

As the number of Americans with complex diagnoses continues to climb, technological advancements offer us a more promising glimpse of the future. Personal tech devices can help manage conditions like diabetes and encourage patients to play a more active role in their health and wellness. As technology brings care into the home, a debate is being waged in the health care industry over fee-for-service versus value-based care. In the years to come, this debate could impact the cost of doctor’s visits, prescription drugs and long-term care across the spectrum, from baby boomers to millennials.

The print component of “The Future of Health Care” is distributed within USA Today, with a circulation of approximately 250,000 and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

Nine-year-old Ethan Bradley graces the cover of the print publication. Dr. Hani Najm, Chair of Pediatric and Congenital Heart Surgery at Cleveland Clinic, shares the remarkable story of how he and the other members of Ethan’s medical team created a 3-D replica of his heart in order to prepare for an innovative surgery that would change the boy’s life. “It makes me so happy to know he can now…

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